[et_pb_section fb_built=”1″ _builder_version=”4.27.0″ _module_preset=”default” background_image=”https:\/\/kortext.com\/stream\/wp-content\/uploads\/2024\/08\/website-dark-blue-background.webp” custom_margin=”||-54px|||” custom_padding=”0px||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row column_structure=”2_3,1_3″ _builder_version=”4.27.0″ _module_preset=”default” width=”100%” custom_margin=”|auto|-7px|2px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”2_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text admin_label=”Title” _builder_version=”4.27.0″ text_font=”Poppins|300|||||||” text_text_color=”#FFFFFF” text_font_size=”16px” text_line_height=”1.9em” header_font=”Poppins||||||||” header_text_align=”left” header_2_font=”Poppins|600|||||||” header_2_font_size=”35px” header_2_line_height=”1.3em” background_enable_color=”off” background_enable_image=”off” background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”99.7%” max_width_tablet=”” max_width_phone=”” max_width_last_edited=”on|desktop” module_alignment=”left” custom_margin=”|-73px||-10px||” custom_padding=”3.6%|9%|3.6%|0.6%||” animation_direction=”bottom” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset1″ box_shadow_vertical=”15px” box_shadow_blur=”45px” box_shadow_color=”rgba(0,0,0,0.15)” locked=”off” global_colors_info=”{%22gcid-8048ee98-ce8c-41b5-876c-e0d5362f7c6b%22:%91%22background_color%22%93}” theme_builder_area=”post_content”]<\/p>\n
In 2018, the University of West England (UWE) implement the StREAM platform (branded as MyEngagement).<\/p>\n<\/li>\n
The goal was to improve student retention and wellbeing by tracking engagement levels.<\/span><\/p>\n<\/li>\n <\/span>The platform helps identify at-risk students and enables timely interventions.<\/span><\/p>\n<\/li>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][dipi_hover_box content_title=”Download the full story” use_content_icon=”on” content_icon=”||fa||900″ content_icon_color=”#FFFFFF” content_icon_size=”45px” content_hover_title=”Download the PDF” use_content_hover_icon=”on” content_hover_icon=”||fa||900″ content_hover_icon_color=”#FFFFFF” content_hover_content=”<\/p>\n Read the full case study from UWE.<\/p>\n ” use_content_hover_button=”on” content_hover_button_text=”Download” content_hover_button_link=”https:\/\/kortext.com\/stream\/wp-content\/uploads\/2024\/08\/Case-study-UWE.pdf” content_hover_button_link_target=”on” hover_box_align_front=”bottom” 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content_hover_button_border_radius__hover_enabled=”on|hover” content_hover_button_custom_margin__hover_enabled=”on|desktop” content_hover_button_custom_padding__hover=”||||false|false” content_hover_button_border_radius__hover=”10px” content_hover_button_custom_margin__hover=”||||false|false” theme_builder_area=”post_content”][\/dipi_hover_box][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ _builder_version=”4.27.0″ _module_preset=”default” width=”100%” custom_margin=”|auto||2px|false|false” custom_padding=”50px|||||” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][dipi_counter prefix=”UWE contacted” suffix=”students during their calling campaign” text_direction=”block” counter_type=”circle” count_circle_percent=”100″ count_number_thousands_separator=”,” count_number_decimal_separator=”.” count_to_number=”8100″ count_from_number=”0″ circle_bar_color=”#16749D” admin_label=”Pixel Counter” _builder_version=”4.27.0″ _module_preset=”default” all_font=”|300|||||||” all_text_color=”#FFFFFF” all_font_size=”16px” all_line_height=”1.2em” prefix_font_size=”1.3em” prefix_line_height=”1.3em” number_font_size=”2.8em” number_line_height=”1.2em” suffix_text_color=”#FFFFFF” suffix_font_size=”1.4em” width=”94.6%” custom_margin=”|||-16px||” custom_margin_tablet=”|||-16px||” custom_margin_phone=”|||0px|false|false” custom_margin_last_edited=”on|phone” custom_padding_tablet=”” custom_padding_phone=”||50px||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”][\/dipi_counter][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text admin_label=”Title” _builder_version=”4.27.0″ text_font=”Poppins|300|||||||” text_text_color=”#FFFFFF” text_font_size=”16px” text_line_height=”1.9em” header_font=”Poppins||||||||” header_text_align=”left” header_2_font=”Poppins|600|||||||” header_2_font_size=”35px” header_2_line_height=”1.3em” background_enable_color=”off” background_enable_image=”off” background_size=”initial” background_position=”top_left” background_repeat=”repeat” max_width_tablet=”” max_width_phone=”” max_width_last_edited=”on|desktop” module_alignment=”left” min_height=”347.6px” custom_margin=”||||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”3.7%|0.8%|2.2%|6.5%||” animation_direction=”bottom” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset1″ box_shadow_vertical=”15px” box_shadow_blur=”45px” box_shadow_color=”rgba(0,0,0,0.15)” locked=”off” global_colors_info=”{%22gcid-92cd3d1d-a6ae-4a6a-b8ad-75ec25cbcbd4%22:%91%22background_color%22%93}” theme_builder_area=”post_content”]<\/p>\n When StREAM was scaled up across the University, the initial phone outreach campaigns were resource-intensive, with only a 30% response rate.<\/p>\n<\/li>\n There developed a need for a more scalable communication and outreach strategy that allowed UWE to optimise resources across the Student Advice team and improve the outreach efficiency.<\/p>\n<\/li>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.0″ _module_preset=”default” background_image=”https:\/\/kortext.com\/stream\/wp-content\/uploads\/2024\/08\/website-dark-blue-background.webp” min_height=”283.1px” custom_margin=”2px|||||” custom_padding=”27px|1px|34px|||” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row column_structure=”2_3,1_3″ _builder_version=”4.27.0″ _module_preset=”default” width=”100%” custom_margin=”|-71px|50px|45px||” custom_padding=”50px||0px|||” module_alignment_tablet=”center” module_alignment_phone=”center” module_alignment_last_edited=”on|phone” 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position_font_size=”16px” company_font=”|600|||||||” company_text_color=”#28BDD7″ company_font_size=”16px” background_color=”#151619″ background_layout=”dark” border_radii=”on|20px|20px|20px|20px” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n If a student has gone to the effort of requesting help, that is potentially a difficult step. We don’t want them to get delayed in the system for a week or so, and feel that “I’ve asked for help, and no one’s come back to me”.<\/p>\n<\/blockquote>\n [\/et_pb_testimonial][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text admin_label=”Title” _builder_version=”4.27.0″ text_font=”Poppins|300|||||||” text_text_color=”#FFFFFF” text_font_size=”16px” text_line_height=”1.9em” header_font=”Poppins||||||||” header_text_align=”left” header_2_font=”Poppins|600|||||||” header_2_font_size=”35px” header_2_line_height=”1.3em” background_enable_color=”off” background_enable_image=”off” background_size=”initial” background_position=”top_left” background_repeat=”repeat” module_alignment=”left” custom_padding=”3.7%|1%|8.3%|6.5%||” animation_direction=”bottom” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset1″ box_shadow_vertical=”15px” box_shadow_blur=”45px” box_shadow_color=”rgba(0,0,0,0.15)” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n A year-long pilot study started in 2018\/19, gathering data on student interactions, and following the success, StREAM was rolled out to calculate engagement for all 20,000+ undergraduates in 2020\/21.<\/p>\n<\/li>\n A centralised Student Advice team manages engagement activities in collaboration with academic staff.<\/span><\/p>\n<\/li>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.0″ _module_preset=”default” background_color=”gcid-primary-color” background_image=”https:\/\/kortext.com\/stream\/wp-content\/uploads\/2024\/08\/website-dark-blue-background.webp” custom_margin=”-22px||17px||false|false” custom_padding=”0px||60px||false|false” border_radii=”on|20px|20px|20px|20px” border_width_all=”3px” border_color_all=”#FFFFFF” global_colors_info=”{%22gcid-primary-color%22:%91%22background_color%22%93}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.26.0″ _module_preset=”default” custom_margin=”22px|auto|20px|auto||” custom_padding=”44px||6px|||” animation_style=”fade” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.26.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.26.0″ _module_preset=”default” text_text_color=”#FFFFFF” header_2_font=”|600|||||||” header_2_font_size=”35px” text_orientation=”center” custom_margin=”4px||10px|||” custom_padding=”8px|0px|0px|||” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n [\/et_pb_text][et_pb_divider color=”#16749D” divider_weight=”3px” _builder_version=”4.27.0″ _module_preset=”default” max_width=”80px” module_alignment=”center” custom_margin=”||5px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.27.0″ _module_preset=”default” width=”100%” custom_padding=”0px||83px||false|false” animation_style=”fade” global_colors_info=”{}” custom_margin__hover_enabled=”off|desktop” theme_builder_area=”post_content”][et_pb_column type=”1_4″ _builder_version=”4.26.0″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_padding=”30px|20px|30px|20px|false|false” border_radii=”on|20px|20px|20px|20px” global_colors_info=”{}” custom_padding__hover_enabled=”on|hover” custom_padding__hover=”60px|20px|60px|20px|false|false” background__hover_enabled=”on|desktop” background_color__hover=”rgba(69,73,80,0.36)” background_enable_color__hover=”on” theme_builder_area=”post_content”][et_pb_icon font_icon=”||divi||400″ icon_color=”#28BDD7″ icon_width=”65px” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_icon][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_text_color=”#FFFFFF” header_3_font_size=”24px” text_orientation=”center” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n New strategies, including proactive phone campaigns and online support forms, were implemented. These interventions have improved UWE’s ability to reach and support low-engagement students. The refined outreach process improved responsiveness and set the stage for ongoing engagement improvements.\u00a0<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.26.0″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_padding=”30px|20px|30px|20px|false|false” border_radii=”on|20px|20px|20px|20px” global_colors_info=”{}” custom_padding__hover_enabled=”on|hover” custom_padding__hover=”60px|20px|60px|20px|false|false” background__hover_enabled=”on|desktop” background_color__hover=”rgba(69,73,80,0.36)” background_enable_color__hover=”on” theme_builder_area=”post_content”][et_pb_icon font_icon=”||fa||900″ icon_color=”#28BDD7″ icon_width=”65px” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_icon][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_text_color=”#FFFFFF” header_3_font_size=”24px” text_orientation=”center” custom_padding=”|8px||||” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n The focus shifted to prioritising students who actively seek help, enhancing overall engagement. 75% of Level 0 and 1 students were contacted at least once during the 2020\/21 academic year. 8,100 students were reached through the proactive phone campaign.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.26.0″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_padding=”30px|20px|30px|20px|false|false” border_radii=”on|20px|20px|20px|20px” global_colors_info=”{}” custom_padding__hover_enabled=”on|hover” custom_padding__hover=”60px|20px|60px|20px|false|false” background__hover_enabled=”on|desktop” background_color__hover=”rgba(69,73,80,0.36)” background_enable_color__hover=”on” theme_builder_area=”post_content”][et_pb_icon font_icon=”||divi||400″ icon_color=”#28BDD7″ icon_width=”65px” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_icon][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_text_color=”#FFFFFF” header_3_font_size=”24px” text_orientation=”center” custom_margin=”|||6px||” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n A key benefit to the team has been their ability to respond more quickly, as form submissions are routed to a specific engagement email address rather than to our Information Point or another e-mail address, to then be forwarded on to MyEngagement or the Student Support Advisers.\u00a0<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.26.0″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_padding=”30px|20px|30px|20px|false|false” border_radii=”on|20px|20px|20px|20px” global_colors_info=”{}” custom_padding__hover_enabled=”on|hover” custom_padding__hover=”60px|20px|60px|20px|false|false” background__hover_enabled=”on|desktop” background_color__hover=”rgba(69,73,80,0.36)” background_enable_color__hover=”on” theme_builder_area=”post_content”][et_pb_icon font_icon=”||fa||900″ icon_color=”#28BDD7″ icon_width=”65px” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_icon][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_text_color=”#FFFFFF” header_3_font_size=”24px” text_orientation=”center” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n UWE recognises the importance of [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” admin_label=”Homepage – CTA pop out” _builder_version=”4.27.0″ _module_preset=”default” background_color=”#04000A” background_image=”https:\/\/kortext.com\/stream\/wp-content\/uploads\/2024\/08\/website-dark-blue-background.webp” background_enable_video_mp4=”off” custom_margin_tablet=”” custom_margin_phone=”” 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content_button_text=”Book a demo” content_button_link=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjYwMzY5In19@” overlay_above_background=”on” content_title_margin=”|0px||0px|false|false” content_title_padding=”|0px|10px||false|false” content_desc_margin=”|0px|0px|0px|false|false” content_desc_padding=”|0px|10px|0px|false|false” container_padding=”30px|0px|30px|0px|false|false” content_width=”78%” overlay_bg_color=”rgba(22,116,157,0.72)” content_bg_color=”#151619″ container_padding_tablet=”30px|0px|30px|0px|false|false” container_padding_phone=”-150px||||false|false” container_padding_last_edited=”on|phone” admin_label=”Book a demo CTA” _builder_version=”4.27.0″ _dynamic_attributes=”content_button_link” _module_preset=”default” content_title_text_color=”#FFFFFF” content_title_font_size=”55px” content_title_line_height=”1.2em” content_desc_font=”|600|||||||” content_desc_text_align=”center” content_desc_text_color=”#FFFFFF” 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course<\/p>\n","protected":false},"author":13,"featured_media":63281,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[],"project_tag":[],"class_list":["post-63322","project","type-project","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/kortext.com\/stream\/wp-json\/wp\/v2\/project\/63322","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kortext.com\/stream\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/kortext.com\/stream\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/kortext.com\/stream\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/kortext.com\/stream\/wp-json\/wp\/v2\/comments?post=63322"}],"version-history":[{"count":0,"href":"https:\/\/kortext.com\/stream\/wp-json\/wp\/v2\/project\/63322\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kortext.com\/stream\/wp-json\/wp\/v2\/media\/63281"}],"wp:attachment":[{"href":"https:\/\/kortext.com\/stream\/wp-json\/wp\/v2\/media?parent=63322"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/kortext.com\/stream\/wp-json\/wp\/v2\/project_category?post=63322"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/kortext.com\/stream\/wp-json\/wp\/v2\/project_tag?post=63322"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}The challenge<\/h2>\n
\n
\n
UWE’s approach<\/h2>\n
\n
The impact<\/span><\/h2>\n
Increased outreach and response<\/h3>\n
Optimised resources<\/h3>\n
Faster support for students<\/h3>\n
\u00a0Future developments<\/h3>\n
understanding engagement and using data to inform their
support strategies and are\u00a0continuing to work
closely with Student Comms and Student\u2019s Union teams as
key partners in the process.\u00a0<\/p>\n