Kortext collaborates with Saïd Business School at the University of Oxford, Microsoft and Instructure to leverage the best of artificial intelligence (AI), accelerating the path to hyper-personalisation in learning
London, 3 November 2025. Saïd Business School is partnering with Kortext, a leader in digital content and learning solutions, to embed advanced Al capabilities into the student learning management system, Canvas, as part of the Oxford Saïd’s continued acceleration of Al-enhanced teaching and learning.
The impetus for this new collaboration is driven by an initiative at Oxford Saïd to use data and Al to deliver personalised learning experiences and support the interaction between instructor and student. It will bring Al into course design, boosting engagement and streamlining workflows, to deliver enhanced student support and real-time insights into student engagement.
‘Saïd Business School at the University of Oxford has always been at the forefront of digital innovation in education. This collaboration with Kortext, Microsoft and Instructure represents the next major step in that journey — embedding trusted, secure, enterprise-grade Al directly into the learning experience. By integrating Al into Canvas at scale, we are empowering our faculty and learning designers to create smarter, data-driven courses and giving our students a more adaptive, hyper-personalised and engaging learning environment. This is a powerful example of how technology, used responsibly, can enhance teaching excellence, student success and the student experience.’ Mark Bramwell, Chief Digital and Information Officer (CDIO), Saïd Business School.
Oxford Saïd chose to partner with Kortext for its trusted Microsoft-based architecture, UK General Data Protection Regulation (GDPR) and data residency compliance, and its unique ability to integrate engagement data with any large language model (LLM). Developed in collaboration with Microsoft, leveraging Microsoft Azure Al Foundry and Microsoft Fabric, the Kortext Al assistant enables institutions to interrogate both structured and unstructured data, visualise engagement patterns and deliver adaptive, hyper-personalised learning experiences.
The Kortext Al assistant will deliver real-time support across the learning journey by drawing on Oxford Saïd’s digital knowledge estate, including the Canto digital repository, institution websites, a Kortext library of course-relevant eBooks and educational videos, and Canvas course content, all within the secure ring-fenced Kortext fusion data environment.
‘This collaboration marks a pivotal moment in the evolution of higher education. By bringing Al solutions to universities and integrating these into Canvas at scale, we are redefining digital teaching and learning. Our collaboration with Saïd Business School, Microsoft and Instructure brings together trusted technology, deep data intelligence and a secure infrastructure that empowers institutions to personalise learning like never before. This is about giving instructors and students real-time, contextual support across their entire learning journey, while unlocking the full potential of Oxford Saïd’s knowledge estate.’ James Gray, CEO, Kortext.
‘At Microsoft, we’re focused on helping institutions use technology to create more connected, accessible and effective learning experiences. This collaboration with Saïd Business School and Kortext shows how trusted, responsible Al can be applied at scale to support both educators and learners. By working with Kortext to bring Azure’s secure, enterprise-grade Al and data capabilities into Canvas, we’re enabling personalised learner support, more efficient workflow, and deep data and analytics capabilities, all delivered through Kortext’s rich application layer —all within a safe, secure and compliant environment. Through this collaboration, we’re helping to shape the next steps in digital transformation in education.’ Jen Wyatt, Director of Education, Microsoft UK.
‘Canvas serves as the central hub for learning, integrating seamlessly with hundreds of tools and technology partners to meet the unique needs of every institution. Our work with Saïd Business School, Kortext and Microsoft exemplifies the kind of interoperability that powers Instructure’s open, connected ecosystem — bringing trusted Al capabilities directly into Canvas to enhance teaching and learning. By integrating Al responsibly within the virtual learning environment (VLE), we are enabling educators to work more efficiently, students to engage more deeply, and institutions to deliver truly personalised, future-ready learning experiences at scale.’ Sidharth Oberoi, Vice President Global Strategy, Instructure.
This collaboration stands out for its focus on integrating intuitive Al capability directly into the workflow of students and instructors while delivering the opportunity to personalise individual student support.
The solution is flexible, scalable and future-proofed, with seamless use of specialist Al models, inter-Al communication, and the ability to build an agentic layer for autonomous learning support.
Showcasing at CanvasCon Europe 2025 in Oslo, the collaboration between Kortext, Oxford Saïd, Microsoft and Instructure is set to scale globally over the coming months.
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